While at Zeta Global, we worked with British Gas to shake up their previously stuffy, uninspired customer emails.
The job was to bring the content and copy in line with their fresh new tone of voice — friendlier, clearer and genuinely useful.
13Energy
British Gas
Boosting customer online account sign-ups, retention and engagement.
More like this
View case study Senior Copy Lead EMEA, 2022–2026
The Trade Desk
Content strategy and lead for EMEA.
View case study Retail
IKEA
Keeping customers engaged through creative ecommerce programmes.
View case study Retail
Shop Direct / Very
Building customer loyalty, engagement and connections.
Let's Talk
Open to senior content and copy lead roles. Available now for freelance projects.