Positioning PayPal as the payment provider of choice for businesses and individuals.
As the lead copywriter for PayPal, my role was to liaise with the national and international marketing managers across all the different functions.
Together we produced ecommerce concepts and campaigns to help launch or promote PayPal’s financial products and services.
Senior Copy Lead EMEA, 2022–2026
Content strategy and lead for EMEA.
Retail
Keeping customers engaged through creative ecommerce programmes.
Retail
Building customer loyalty, engagement and connections.
Open to senior content and copy lead roles. Available now for freelance projects.